Zip code based Demographics
- RealDataset for upload into the RealZips GeoData Platform
- Dataset preparation date: April 2022
- Total number of Zip code-based records: 33,120
File name:
RealDataset - Higher Education - ACS 2020 5 Yrs
Prepared for Higher Education institutions
Wide range of datapoints across population, school enrollment, educational attainment, earnings, earnings by degree, age brackets, and broadband access.
This RealDataset can effectively support Higher Education missions such as:
- Advancement & Giving
- Marketing & Communications
- Affiliate collaboration
- Alumni Network engagement
Prepared to be uploaded into the RealZips app, and used in Tableau Analytics.
Salesforce and RealZips app:
Enrich your RealZips app for Salesforce CRM with deep demographic data, used to identify where to find and serve your target audiences. Relate Salesforce records to deep ACS data. Make better strategic decisions. Run geo-targeted marketing campaigns and sales activities.
Sourcing and data preparation:
Sourced from Census.gov, and prepared to used in the RealZips GeoData Platform for Salesforce. Supporting documentation on code lists, subject definitions, data accuracy, and statistical testing can be found on the American Community Survey website.
5-Year Estimates characteristics:
- 60 months of collected data
- 2015 - 2019 ACS 5-year estimates released in 2020
Datapoints Included in this dataset:
- RealZips EXT ID
- ACS POP - Total
- ACS POP - Tot Male
- ACS POP - Tot Female
- ACS SCHOOL - 10 to 14 Yrs - In School
- ACS SCHOOL - 15 to 17 Yrs - In School
- ACS SCHOOL - 18 to 19 Yrs - In School
- ACS SCHOOL - 20 to 24 Yrs - In School
- ACS SCHOOL - 25 to 34 Yrs - In School
- ACS ENROLL - College Grad Sch - Total
- ACS ENROLL - College Grad Sch - Males
- ACS ENROLL - College Grad Sch - Females
- ACS EDUC - 18 to 24 Yrs - High School
- ACS EDUC - 18 to 24 Yrs - Associate
- ACS EDUC - 18 to 24 Yrs - Bachelors
- ACS EDUC - 25 and over - Graduate
- ACS EARN - 25 and over - No High School
- ACS EARN - 25 and over - High School
- ACS EARN - 25 and over - Associate
- ACS EARN - 25 and over - Bachelors
- ACS EARN - 25 and over - Graduate
- ACS EARN - Pop Total with Earnings
- ACS EARN - Pop Median Earnings in $
- ACS EARN - Pop Earning $010 - $15K
- ACS EARN - Pop Earning $015 - $25K
- ACS EARN - Pop Earning $025 - $35K
- ACS EARN - Pop Earning $035 - $50K
- ACS EARN - Pop Earning $050 - $65K
- ACS EARN - Pop Earning $065 - $75K
- ACS EARN - Pop Earning $075 - $100K
- ACS EARN - Pop Earning $100 or more
- ACS POP - 00 to 05 Yrs - Total
- ACS POP - 05 to 09 Yrs - Total
- ACS POP - 10 to 14 Yrs - Total
- ACS POP - 15 to 19 Yrs - Total
- ACS POP - 20 to 24 Yrs - Total
- ACS POP - 25 to 34 Yrs - Total
- ACS POP - 35 to 44 Yrs - Total
- ACS POP - 45 to 54 Yrs - Total
- ACS POP - 55 to 59 Yrs - Total
- ACS POP - 60 to 64 Yrs - Total
- ACS POP - 65 to 74 Yrs - Total
- ACS POP - 75 to 84 Yrs - Total
- ACS POP - 85 Yrs and Over - Total
- ACS COMP - Broadband and Computer
- ACS COMP - No Broadband with Computer
- ACS COMP - No Computer
