NAICS 238130 Framing Contractors
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NAICS Category - Zip code count
(North American Industry Classification System)
- NAICS 238130 Framing Contractors
Foundation, Structure, and Building Exterior Contractors
Dataset Description
- Count of all establishments (companies) by Zip code.
- Establishments divided by number of employees.
- Geographic levels: Zip, city, metro, county, state, census region and division.
Business Use Cases
- Size your total addressable market (TAM) within this industry.
- Identify geographical hotspots which you can use for targeted marketing and sales activities.
- Optimize sales territories, based on geographic target count.
- Compare market potential against existing customers.
- Pinpoint competitive locations and set a competitive strategy.
- Locate complementary locations and increase growth opportunity.
Mapping Apps
Use in Map Business Online, or any other mapping tool:
- Compare existing customers against Zip code market potential.
- Optimize sales territories, using heat maps based on NAICS market potential.
- Overlay multiple NAICS RealDatasets to find hotspots across targeted industries, complementary locations and competitive locations.
- Click to view more business mapping examples
Data Delivery Format
Microsoft Excel with two tabs: data sheet and pivot analytics:
- Tab 1: Sheet with Zip code records: sorting and filtering capabilities.
- Tab 2: Pivot - Geographic drill-down: business count, and employee groupings.
Spreadsheet Apps
Run instant market analytics in Microsoft Excel, Google Sheets, OpenOffice, Apple Numbers, etc:
- Filter market potential by Zip, city, county, metropolitan area, state, etc.
- Use included pivot analysis to drill down into market potential.
- Create additional pivot analysis and charts to visualize your growth opportunity.
RealZips App for Salesforce
- Add addressable market data to the RealZips App.
- Index zip codes based on market potential.
- Compare market potential against customers, on any geographic level.
- Combine with RealZips Distance data and pinpoint areas with top potential.
- Run targeted marketing campaigns and sales activities.
Business Intelligence Apps (BI Tools)
Birst, Pentaho, Salesforce Einstein Analytics, SAP Crystal Reports, Tableau, Tibco, etc.:
- Aggregate existing customers by zip code.
- Link to this RealDataset using Zip code as key.
- Compare market potential against customer count on a Zip code level.
- Identify zip codes with the highest market potential, and lowest number customers.
- Focus marketing and sales across top zip codes, and accelerate revenue.
Prepare for Data Purchases
Use this dataset while acquiring full company and contact databases from your data providers:
- Select Zip codes from this RealDataset with sufficient market opportunity.
- Submit selected Zips to your data provider for record matching.
- Make substantial savings by avoiding the cost buying data outside of your targeted areas.
Data Schema (included data points)
- Zip, City, County, MSA Metro, State, Census Region & Division
- NAICS industry code and NAICS groupings.
- RealZips Ext ID: for upload to RealZips app.
- Establishments (company count by Zip).
- 3 employee groupings: 1 to 49, 50 to 499, over 500.
- 9 employee groupings: 1 to 4, 5 to 9, 10 to 19... over 1,000.
Created Date and Source
June 2017. US Census Bureau, 2012 Business Census.
Dataset Description
- Count of establishments (companies), down to zip code level
- Establishments divided by number of employees (multiple groupings)
- Geographic levels: zip, city, metro, county, state, census region, census division
Business Use Cases
- Size your company's total addressable market (TAM) within this industry
- Identify geographical hotspots, for targeted marketing and sales activities
- Optimize sales territories, based on geographic target count
- Compare market potential against existing customers
- Pinpoint competitive locations, set a competitive strategy
- Locate complementary locations, that can increase your opportunity
- Use as guidance when purchasing full company and contact databases
Data Delivery Format
Microsoft Excel with data sheet and pivot analytics:
- Sheet 1: RealDataset - Zip code records, with sorting and filtering capabilities
- Sheet 2: RealDataset Pivot - Geographic drill-down, business count, with employee groupings
RealZips App in Salesforce
Update RealZips records with market potential. Index zip codes based on market potential. Automatically compare market potential and existing customer base, on any geographic level.
Spreadsheet Apps
Run instant market analytics in Microsoft Excel, Google Sheets, OpenOffice, Apple Numbers, Quip, etc.
Mapping Apps
Use in MapBusinessOnline, Badger, ESRI ArcGIS, GeoPointe, Google Earth Pro, MapAnything, etc..
- Sample use case: Compare customers against zip code market potential. Territory optimization: Upload count of targets by zip code and create balanced territories.
Business Intelligence Apps (BI Tools)
Birst, Pentaho, Salesforce Einstein Analytics, SAP Crystal Reports, Tableau, Tibco, etc.
- Sample use case: Aggregate customers by zip code. Link to the RealDataset, using zip code as key. Compare market potential against customer count on a zip code level. Identify top 20 zip codes with highest market potential, and lowest number of existing customers. Focus marketing and sales across these 20 zip codes and accelerate revenue.
Data Schema (data points)
- RealZips Ext ID: external ID for upload to RealZips app
- Zip, City, County, MSA Metro, State, Census Region & Division
- NAICS industry code
- Establishments (company count by zip)
- 3 employee groupings: 1 to 49, 50 to 499, over 500
- 9 employee groupings: 1 to 4, 5 to 9, 10 to 19... over 1,000
Created Date and Source
June 2017. US Census Bureau, 2012 Business Census.